We're Building
a Better Way
to Buy Insurance.

LetsBima is an independent insurance advisory on a mission to make insurance simple, transparent and dependable for every Indian.

From choosing the right policy to settling claims, we're with you at every step.

We’re an IRDAI-licensed advisory (IMF), not an insurance company — we help you compare and choose, while your policy is always underwritten and issued directly by the insurer.

After You Buy

Insurance shouldn't
end at the sale.

Most insurers stop at the policy. We exist for what happens after — when you need us the most.

Policy issued.

Day one — you're protected.

A father steadying his daughter's bicycle seat as she learns to ride, both laughing

Life happens. Years pass.

A claim happens.

You need support — fast.

LetsBima stays.

We don't just sell policies. We stay until it's resolved.

Our Promise

Three commitments,
not a sales pitch.

These are the standards we hold ourselves to, in every recommendation, every policy and every claim.

Zero mis-selling.

We tell you what a policy won't cover before you buy it, not after you need it to.

100% claim support.

From filing to follow-up, we stay with every claim until it is resolved, not just until the policy is sold.

We fight for your claim.

If a claim is wrongly rejected, we push back with the insurer, the paperwork and the process, until you get what you are owed.

Our Leadership

The people behind Letsbima.com.

Three insurance professionals who worked together in the sector, before founding Letsbima.com on one shared conclusion.

Amit Kaushik

Amit Kaushik

Co-Founder

4+ yrs in insurance. Focused on service standards & systems

Ayush Mishra

Ayush Mishra

Co-Founder

5+ yrs in insurance. Guides customers before and after every policy

Nitesh Pandey

Nitesh Pandey

Co-Founder & Principal Officer

9+ yrs across insurance, investment, finance & claims

The thinking behind Letsbima.com.

Straight, honest answers from our founders on why we started, why claim support is our core priority, and how we protect Indian families from costly policy surprises.

We started LetsBima.com with one simple vision — to make insurance easier, more transparent and more customer-focused. We wanted people to understand what they are buying instead of simply choosing a policy based on price.

Our Guiding Principle

We don't just sell insurance. We help people understand, choose and use it.

— The Founding Team at LetsBima.com

Talk to an Advisor

IRDAI License No: IMF09380620250815

Registered Office: Welldone Tech Park, Sector 48, Sohna Road, Gurgaon. Online video consultation nationwide · Certified doorstep advisory across Delhi NCR.